Tres65

Tres65 concept and branding.

Create a fresh and appealing brand that would invite young women into the world of fitness. Tres65 was a new plant-based protein brand that aimed to break the mold and offer a unique and female-focused approach to this traditionally male-dominated market.

I approached this project with a passion for creating something truly special and tailored to the target audience. The goal was to take a "male product" like protein and give it a feminine and empowering touch that would resonate with young women.

I started by crafting a sleek and stylish logo design that embodied the brand's values and vision. The logo was simple, modern, and memorable, providing a strong foundation for the brand's visual identity.

Next, I turned my attention to the brand's social media presence, where I aimed to create an "instagrammable" image that would captivate the target audience and make the brand stand out in a crowded market. Through careful planning and strategic design, I came up with an unique and engaging social media style that truly reflected the brand's personality and values.

The end result was a fresh and cool brand that spoke directly to young women and invited them into the world of fitness in a way that was accessible, empowering, and truly inspiring.